Starting a seller account on Amazon is simple, however building a sustainable and profitable business on the platform isn’t as easy as most ‘Amazon gurus’ would like to make you believe.
The average Amazon seller today is concerned about:
1). Suspension from the Amazon Marketplace: Suspension or termination of seller accounts on Amazon is an ever-increasing trend which can be instigated by unethical competitors (for example, by leaving a negative feedback on your listings), disgruntled customers who aren’t happy with the quality of service offered (for example, not responding to messages on time) or even factors beyond your control (for example, being a victim of a false report by a customer).
2). Two-weeks disbursement schedule: All Amazon accounts registered after the 15th of August 2016 are subject to a two-week disbursement schedule. This means that the money you make from a sale will be held in your account for 14 days after the estimated delivery date of the order (so if you have a 7-day delivery window from the order date, then you‘d get disbursements every 21 days). The problem with waiting that long for disbursements is it can cause cash flow issues for small businesses with less cash or fewer credit lines with suppliers.
3). Fierce competition from a market saturated with 3rd party merchants and even Amazon itself: 3rd party sellers on Amazon are responsible for a majority of the sales on the platform. Newer sellers have to compete with older sellers, who might have discounts or larger credit lines with suppliers or manufacturers that give them an advantage on pricing. Merchants based abroad may enjoy subsidies from their government and not be subject to local taxes or labour regulations. Furthermore, they may be based closer to manufacturers giving them an edge in pricing over local competitors.
Amazon has extensive data on online retail consumer behaviour. It uses this intelligence to launch bestselling products under its AmazonBasics and Amazon Essentials brands at low prices.
It’s no secret that Amazon’s is fond of undercutting 3rd party sellers on its platform (sometimes even losing money in the process) to gain market share or new prime members.
Merchants with healthy accounts and the ability to beat Amazon’s prices may still lose out on sales to Amazon because Amazon can win the buybox even with up to 10-15% higher prices. The irony is that Amazon still makes about 7-15% in revenue from every 3rd party sale on its platform and an additional $39.99 per merchant in monthly subscription fee.
4). Rise of direct to consumer models: The rise of direct to consumer models undercuts the middleperson (retailers). We have heard cases of brands prohibiting the sale of their products by 3rd party merchants on Amazon in order to be the sole distributor on the platform.
Here to Help
As experienced practitioners selling on the Amazon marketplace, we understand the risks, challenges and rewards involved in selling on the platform and can utilise this knowledge to benefit your business.
Our Amazon Management service helps you to maintain a healthy and thriving amazon account while freeing your time to focus on what is important to you.
This service only applies to Amazon accounts in the following regions:
- United Kingdom
Plans and Pricing
Our basic plan starts from £299 (VAT incl) per month if you sell under 2000 units per month on Amazon.
Note: International business customers outside the EU or VAT registered business customers inside the EU are not charged VAT hence qualify for a 20% reduction in price.
Do you sell over 2000 units per month? Message us to receive a custom pricing.
Why Choose Us?
Amazon Metrics Management
We’ll quickly identify potential issues that can affect your seller priviledges from your account metrics and solve them before they become a problem.
Amazon PPC Management
We’ll help you develop and implement an effective PPC strategy on Amazon.
Amazon Opportunity Identification
We help you identify new opportunities to increase sales including product ideas.
We will only work with you if we’re sure we can provide great value by making an impact in your business.
Breadth and Depth of Experience
Our Amazon account management team have an extensive experience in delivering growth for Amazon sellers.
We’ll generate reports with insights to help you accelerate your Amazon business every 14 days. This may also involve a speaking consultation with one of our Amazon consultants.
We’re available 7 days a week to deal with issues promptly and to answer your questions.
All decisions we take are backed by relevant data.
Amazon Listing Optimisation
We’ll optimise your products to rank higher on Amazon product search results and to convert.
Amazon Strategy Development
We develop an effective strategy to accelerate your business and profits on Amazon.
We’ll assign an experienced member of our team to deal with your customer messages on Amazon saving you time to focus on other things important to you.
Best Price Promise
We’re always working to make sure we offer the best services at the lowest prices. This enables us to serve small to mid-sized international brands at very competitive rates. If you find a VAT registered UK company offering this service at a better price within 24 hours from booking, we will match their price or refund you the difference. Please note that this is subject to our terms and conditions.
We offer a monthly rolling contract for this service. This makes it easy for you to walk away if for any reason you don’t feel satisfied with our service.
We won’t discuss your business with a competitor or share any vital information about your business to a 3rd party without your permission. All information transmitted or stored on our servers or that of our partners is encrypted and secured with the latest technology.
Fill the ‘Let’s Get Started’ form on this page if you‘re interested in this service, and we’d get back to you within 24 hours.
Have questions? We’d love to hear from you.